For each special project, I lead the creative execution from concept development to final imagery. Collaborating with artists whose sensibilities resonate with the brand, I designed the key visual prints and guided the process end-to-end. From briefing through graphic development and final production delivery, ensuring a unified and cohesive output in line with all stakeholders. Below is a selection of my favorite assets from the project.
CAPSULE COLLECTION
We collaborated with visionary artist and pioneer ANYMA on a project exploring the intersection of music, fashion, and avant-garde design. The partnership created a natural synergy between ANYMA’s immersive aesthetic and 44 LABEL GROUP’s distinctive visual language. The resulting capsule collection featured five pieces and was distributed through leading global retailers, including Antonioli, The Webster, H.Lorenzo, and Boon The Shop among others.
PHOTOGRAPHER: MICHAEL DRUMMOND / STILL LIFE PHOTOGRAPHER: SIMONE GALBUSERABESPOKE STAGE OUTFITS
Designed especially for ANYMA’s historic “End of Genesys” Las Vegas Sphere residency, these custom made full-leather looks channels the intersection of the artist’s digital universe and 44 LABEL GROUP’s industrial aesthetic. The sets of vest and trousers are anchored by a sculptural spine, either set of hand-set metal spikes, or by structural leather, mirroring his unique signature character. Fully created in collaboration with the artist and developed alongside our in-house design team, it was showcased against a sold-out +20.000 people audience in a now infamous first-of-its-kind performance.
